Paris Couture Week Day I: Proenza Schouler

The only thing that can brighten up a day (and life) on a gloomy Sunday is good fashion. When I say good fashion, I mean Proenza Schouler’s haute couture collection presented today at the Lycée Jacques-Decour in Paris. It was the first major show of the Couture Week and, although it was technically speaking ready-to-wear, it was nonetheless haute. Jack McCollough and Lazaro Hernandez, the creative force behind the brand, spent a lot of time in France for the past couple of months. The Parisian influence was evident throughout the entire, mesmerizing show. Under the arches of the courtyard of the Lycée Jacques-Decour, the models gracefully marched along the mosaic pathway. Black and white with a pop of red and champagne- just the way I like it!

From the bustier dresses, stunning cocktail dresses and glamorous coats, the creative duo remained true to their signature shapes. “We used our free time here meeting with independent artisans and little ateliers; and the result was the ribbons, feathers, Irish lace and everything – that was the general inspiration,” stated Hernandez. The choice of fabrics was stunning- from femme fatale lace, red jersey and satin to great mink, fox and marabout feather. Luxury fashion paired with luxury accessories. Finished with a great series of mink handbags; organic looking petal shaped pointy flats and rather fabulous chunky plastic bracelets it made for a great fashions statement. A look sure to ripple through fashion over the next year.

As a tribute to tech frenzy, the entire show was recorded in 3D by forward-thinking luxury Internet showroom, Ordre. This allowed buyers to view the whole collection via virtual reality Oculus goggles making each order just a click away. For more than a decade, Proenza Schouler stands as the fashion favorite of Manhattan. However, with this show they proved that the Fédération de la Haute Couture et de la Mode made the right call to put them on the official Paris schedule. Welcome to Europe!

Photo Credit: Fashion Network