It is pronounced as /i-zel/ and it stands for a bloodline of luxury season-less pieces that are designed to compliment and accompany the existing work and weekend wardrobe. It was made in Melbourne, Australia and you can describe their unique pieces as a dark, romantic aesthetic, transforming feminine silhouettes with an eye for the modern.
aaizél is an analogy for fashion and life.
The creative force behind the brand are two RMIT (a world leader in Art and Design) fashion graduates, Minnie Jo and Seema Ratna. Their stunning collections are handcrafted in Melbourne, both moodie and intricate with a gothic yet elegant feel. For Spring 2017 they have selected silk, lace, light knitwear combined with sheer, light tulle and stretchy, fitted, comfy materials for more basic pieces. The entire collection is light, comprised of rich and creamy nude shades and ever-charming black and white. ‘Free-the-nipple’ movement has not bypassed Australia, so prepare your twin ladies for a bold flash in luxurious satin shirts or a flirty sneak peek behind affluent lace tops and dresses.
Check out the entire collection in the gallery bellow.
Photo credit: aaizél